eDrafting is an online based team of draftsman and designers that design floorpans, home designs and provide documentation for both consumers and building professionals in the industry.
eDrafting started off as a local, service based business. However in recent years they have moved into the digital world, and work completely remote. Their existing website did not illustrate this, nor did the website provide users with a meaningful experience, resulting in a low traffic to lead conversion rate.
As their business identity evolved, and their service offering pivoted, they needed a new website that would allow them to compete against the big guys in the industry. Their competitors had high converting websites that provided their users with an engaging and meaningful online experience.
When we initially began designing the website, we knew the importance of it converting traffic to leads at a high rate.
Here's what the website strategy entailed:
After launching their new website, they instantly began converting more traffic from their online marketing. By increasing their conversion rate, they were able to generate more inquiries, without spending any more advertising spend to acquire additional traffic!
Let's cut the chase. You're here because you want to transform your brand or business into an online powerhouse and dominate your market. We have the tools and expertise to do exactly that. So book in a discovery call with one of our elite strategists and see if we're right for you.Get Started